Our Services

Practical data and automation solutions built around your existing tools — so more of your pipeline flows, converts, and gets tracked.

Lead Generation & Tracking Automation

Stop losing leads between the cracks. Our end-to-end automation connects every step of your lead journey — from the first form submission to a booked call in your calendar, a record in your CRM, a conversion event in your ad platforms, and an alert in your team's inbox.

The problem we solve: Most businesses have great tools but they're disconnected. Leads fill in a form, maybe book a call, and then someone has to manually update the CRM, log the conversion, and message the sales rep. Steps get missed, data gets lost, and ad platforms never learn from real results.

How it works — step by step

1

Capture the Lead

A prospect fills in a form on your landing page. All their details — name, email, company, answers to your qualification questions — are captured reliably and consistently, ready to flow into the rest of your process.

Typeform · Tally · Gravity Forms · or your current tool
2

Route to a Booking Page

Once the form is submitted, the lead is automatically directed to a booking page where they can schedule a discovery call at a time that suits them. No chasing, no back-and-forth — the momentum is built in.

Cal.com · Calendly · HubSpot Meetings · or your current tool
3

Create & Update the CRM Record

The lead is created in your CRM the moment they submit the form. If they go on to book a call, the record is updated automatically — call details, stage change, and all relevant data are synced without anyone lifting a finger.

Pipedrive · Go High Level · HubSpot · or your current CRM
4

Feed Conversions Back to Ad Platforms

Both the form submission and the call booking are sent as conversion events to your ad platforms. This tells Meta and Google which campaigns and audiences are generating real leads — not just clicks — so they can optimise toward what actually works.

Meta Ads · Google Ads
5

Alert Your Team

As soon as a lead comes in (or a call is booked), your sales team or call owner receives an instant notification with all the details they need: the lead's information, answers from the form, call date and time, and a direct link to their CRM record.

Slack · Microsoft Teams · Email

Works with your existing stack

We're tool-agnostic. If you're already using something that works for you, we'll integrate with it. If you're starting fresh, we'll recommend the best fit for your needs and budget.

Typeform Tally Cal.com Calendly Pipedrive Go High Level HubSpot Meta Ads Google Ads Slack Microsoft Teams Zapier / Make

Practical, not theoretical.

We build systems that work in the real world — not just in demos. Everything we build is testable, measurable, and built to be handed over cleanly.

End-to-End Visibility

Every lead, every event, every touchpoint is tracked and attributed — so you always know what's working and why.

Tool-Agnostic

We work with the tools that are right for you — not the ones we're commission on. Our solutions adapt to your stack, not the other way around.

Built for Your Team

We document what we build and hand it over cleanly. Your team can understand, maintain, and extend the systems we create.

We're just getting started.

Lead generation automation is our first solution. We're actively building more — covering attribution, reporting, CRM hygiene, and more. Get in touch if you have a tracking or automation challenge you'd like to discuss.

More services coming soon

Attribution modelling, ad account audits, CRM data health, custom reporting dashboards, and more.

Ready to automate your lead flow?

Tell us about your current setup and we'll talk you through what a connected, automated process could look like for your business.

Start the Conversation